Tom Daley, Selena Gomez New Faces Of Adidas NEO Line: PHOTOS

Tom Daley has been announced as the new face of Adidas' NEO line, along with pop princess Selena Gomez. The out diver and Splash! mentor posted a picture from a NEO photo shoot on his Facebook wall, with the viral hashtag #liveyourstyle.

You can shop a limited selection of Adidas NEO clothing prepared with Tom in mind.

Daley also wore Adidas NEO for the finale of Splash!, the UK celebrity-diving show.

The sponsorship "marks the latest step in the development of his media career since rising to prominence as one of the UK's best young divers," writes the Daily Mail. At least for now, his recent revelation that he is dating a man hasn't harmed Daley's commercial prospects.

NEO is running a scavenger hunt via Gomez's social-media channels, posting a series of self-shot #NEOSneakPeek short films across the Web. A selection of Gomez's items from the line are available here.

Below, check out a "cheeky shot behind-the-scenes" (his words, not ours) at Tom's NEO shoot, and some modeling shots of our favorite diver.

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