Meet the Logo30: Louis Virtel

“It's in my blood to be reading gay news all the time and consuming gay pop culture."

Every day during the month of June, we will be spotlighting our 2022 Logo30. This powerful series profiles ordinary and extraordinary people who show pride in unique and provocative ways. Visit the Logo30 homepage to view current and past honorees.

By Athena Serrano

Culture vulture Louis Virtel is here to show that Pride means having a good time, whether it’s discussing the entertainment industry, ranting occasionally on Jimmy Kimmel Live! (where he works as a writer), or fighting about his fave, Madonna.

With Ira Madison III, Virtel hosts the weekly Keep It podcast on Crooked Media with guests ranging from comedians, journalists, and actors to musicians, activists, politicians, and more. They discuss how contemporary entertainment intersects with politics and society. “It's in my blood to be reading gay news all the time and consuming gay pop culture,” he says.

“I think it's definitely important to have a gay presence in a writers’ room on a late-night talk show, because for one thing, we're constantly in the news.”

What is especially important to Virtel is being a queer person lifting up other underrepresented queer voices. “I think most of the time when people are looking for an authority on queer matters, it ends up being someone who looks like me: a white gay guy who is super chatty. But there are still just plenty of voices in all forms of media, which is cinema, which is TV, books, whatever, where they're left behind or they're misunderstood. And I think it's our job together to understand one another.”

Get to know Virtel and the rest of our incredible 2022 Logo30 honorees in the video below.